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Digital Engagement and Enablement Marketing Leader job in Foxboro, MA

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Foxboro, MA CorTech LLC

Job Ref:  350778
Employer:  CorTech LLC
Job Type:  Contract
Salary and Benefits:  45.00/Per Hour
Remote:  No

Location

City:  Foxboro, MA
Post Code:  02035
Map: 

Description

JobsRUs.com. is seeking to hire a Digital Engagement and Enablement Marketing Leader for our client in Foxboro, MA!
Benefits Available!
Weekly Pay!
$45.00/Hour
Shift: 1st Shift
Hours: 8:00am to 5:00pm

Job Description:
The Digital Engagement and enablement Leader is responsible for defining the digital marketing strategy and E2E customer journey for our Industrial Automation Alliance System Integrators. This leader will closely collaborate with Commercial, Business, GM, and DCE teams to create digital marketing and sales enablement strategies that support our IA strategic initiatives and deliver digital experiences that drive our partners growth and preference for Client. Annual planning will be driven by key business metrics for sales and marketing which include brand awareness, demand generation, marketing generated, and influenced revenue via internal tools.
Supports the marketing strategy for industrial SI partners, aligned with IA strategic vision and Commercial and business goals
Drives the global E2E digital customer journey for SIs, working with business stakeholders, to create content, touchpoints, and messaging to help achieve golden KPIs ? i.e., Engagement, Commercial Impact, Brand
Collaborates closely with the with Alliance Program Marketing leader to create and support marketing synergies that drive program success and penetration in key segments and geographies
Harmonize digital touchpoints across IA partner programs ? web strategy, training, communication, country animation

Experience desired
Strong digital marketing strategy, planning, and campaign background
Understanding of customer persona, journey mapping and message development
Well-versed in digital analytics and how to use data to make better decisions
Researching and tracking market trends to remain stay on top of industry developments
Experience working with cross-functional teams
Excellent verbal, written and presentation skills
Proven project management experience
Self-driven, confident, team player, enthusiastic, direct, detail-oriented, curious, and creative.
ref: (350778)
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