Digital Analytics Specialist job in Parsippany, NJ
Vacancy has expired
Parsippany, NJ CorTech LLC
| Job Ref: | 349966 |
| Employer: |
CorTech LLC |
| Job Type: | Contract |
| Salary and Benefits: | 35.00-41.00/Per Hour |
| Remote: | No |
Location |
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| City: | Parsippany, NJ |
| Post Code: | 07054 |
| Map: |
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Description |
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JobsRus.com is seeking to hire a Digital Analytics Specialist for our client in Parsippany, New Jersey. Benefits and weekly pay are available! $35.00-41.00 per hour DOE 1st Shift Job Summary: The Digital Analytics Specialist will lead the analytics strategy to support foundational web analytics and key campaign initiatives. The successful candidate will have ?hands on experience? and is fluent in Google Analytics and Google Tag Manager to support tagging implementation, analytics, and reporting across websites, email, SEM/SEO. Strong project management skills and attention to detail are required. This role will work in partnership with the web, IT, integrated marketing teams, and media agencies on formulating measurement across customized site experiences. Essential Duties: ? Collaborate with web, IT, and integrated marketing teams to identify analytics strategy and key metrics ? Partner with media agencies on defining campaign metrics and implementation requests ? Support set up of campaign URLs using GA campaign URL builder and provide campaign-tracking data based on brand's request ? Act as key point of contact with the analytics vendor and outline workload, priorities, and oversee implementation ? Manage and prioritize backlog of work for our analytics vendor ? Conduct quality assurance testing post-implementation ? Perform Tagging audits/data integrity checks on a regular basis to ensure the integrity and accuracy of tagging environment ? Consistently evaluate and provide recommendations to revise environments where necessary to improve stability, flexibility, scalability, and future-proofing including debugging, troubleshooting, and fixing configuration issues working with appropriate internal and external teams ? Identify cross-domain tracking gaps and console errors ? Create ad hoc web performance reports and dashboards using Google Looker Studio ? Build best practice documents & coordinate training sessions to support upskilling the broader team Qualifications: ? Excellent planning, organization, problem identification/resolution skills and data analysis skills are critical for success ? Fluent in Google Analytics 4 & Universal Analytics ? Bachelor's Degree in Marketing, Communications or a related field ? Minimum 3-5 years experience in digital marketing and analytics ? Agency experience preferred ? Strong communication skills and ability to work in partnership with multiple teams | |
ref: (349966)
807 days ago
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